Hi, I'm Isaac Cruz. For over 14 years, I've lived and breathed consumer product marketing. I’ve worked with major brands like Belkin, Kate Spade, TUMI Burton, and Michelin to launch products that generated millions in revenue.

I have launched or currently have products in retailers such as Walmart, Target, Best Buy, Best Buy Canada, AutoZone, AutoZone Mexico, Costco, Costco Canada, Kate Spade, TUMI, and others to name a few. 

But my real passion is helping inventors and small businesses succeed. I know the journey because I’ve lived it—I’ve helped a company grow from a garage into a factory. I know what it takes to walk into Walmart's headquarters and walk out 15 minutes later with a purchase order commitment.

My firm was created to give you that same strategic advantage. I'll help you navigate every step, from developing your product with overseas or domestic factories to creating the perfect packaging and getting it onto the shelves of the world's biggest retailers.

I will also review your product or ideas and provide you a market viability score before you invest tons of money in your project. Not all ideas are for retail; I will help you save time and money before its too late.

Your ideas and innovations deserve to be a success. Let's make it happen together.